KUCI 88.9fm

KUCI 88.9fm
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Sunday, May 3, 2020

5/4/20 - Mitch Schneider talks about his debut book, Misfire: What To Do When Things Aren't Running On All Cylinders. Great lessons right now!


Synopsis:

The car screeched to a stop next to the guard rail, rocks, and dirt tumbling into the canyon below. Kurt was trying to escape his life and his business... and he almost succeeded. Then, a chance encounter led him to a unique auto repair shop and its wise owner who challenged Kurt’s view of reality.

FIXING THE CAR WAS EASY. BUT COULD KURT FIX HIMSELF?

Misfire is a remarkable journey that begins when a broken car and a broken contractor pull into the most unconventional auto repair shop imaginable. It mixes a lifetime of learning into a suite of principles that can be tailored to any small business, including:


How to create profit in advance, rather than hope it will magically appear later on
How to replace anxiety and frustration with mindfulness and flexibility
How unconventional thinking can transform your business and your life

The story of Misfire demonstrates how Eastern philosophy and Western pragmatism can reshape your business, your family, and your very soul. It’s for any entrepreneur who has felt that something is missing, something isn’t running on all cylinders, and that the right answer lays just out of reach. The key to what’s missing is found within these pages.

Author Mitch Schneider is an entrepreneur, master technician, martial artist, and trade journalist. This is his first novel.

From the Author:

Misfire may be different from any other book you have ever encountered.

Like me -- a stem cell/bone marrow transplant patient with both my donor's DNA and my own -- it is a chimera. It is the story of Kurt Kerrigan, a small business owner whose life is spiraling down out of control, and his chance encounter with most unusual of auto repair shops.

There, Kurt's exposure to Eastern philosophy, martial arts and real-world business tools set him on a profoundly different course.

These are real-world management tools and lessons gleaned from 50-plus years of small business experience, operation, and ownership, gently interspersed throughout the pages of a compelling story about people and situations you will surely recognize and can truly relate to.


I am sure you will enjoy Misfire: What to Do When Things Aren't Running on All Cylinders, almost as much as I enjoyed writing it and hope you will share information about its valuable content with everyone you know.




Author Mitch Schneider is an entrepreneur, master technician, martial artist, and trade journalist. This is his first novel.

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