Joins RoadNation for U.S. Tour – “Play it Forward” Campaign to
LOS ANGELES (April x, 2017) – Award-winning singer-songwriter, CINDY ALEXANDER, has partnered with the Kay Yow Cancer Fund (#Play4Kay) and RoadNation to “Play it Forward” this summer as she tours across the U.S. for her latest album, Deep Waters. In a unique and self-less manner, altogether outside the industry’s oft-alleged ego-centric persona, the proceeds from CINDY’s tour will go to benefit the Kay Yow Cancer Fund, which has already allocated over $5.2 million to cancer research.
CINDY will kick off her “Play it Forward” tour on May 18th at La Mexicana in Gaithersburg, MD, ending this summer with a performance at the charity’s Gala Event on September 3rd in Raleigh, NC. As a Breast Cancer survivor, this is a charity very close to CINDY’s heart. “I was given a gift: Music. And I want to Play it Forward - play to connect, to inspire, to heal, and to cure. This summer I will be 3 years cancer-free. Through my work as an advocate for breast cancer awareness, I came across the Kay Yow Cancer Fund, which has already donated more than 5.38 million dollars to research, and towards trials that are desperately needed for those living with metastatic disease. And they do this with only 7 employees, many of which I met last month in Raleigh. The proceeds of my tour this year go directly to their cause, which is my cause and my passion: ending cancer.”
Cindy chose to use the new RoadNation platform to let her fans chart the course of her “Adventure with a Cause.” RoadNation allows artists to empower fans to decide where an artist will play by bidding on a city. Fans also have the opportunity to be a “Roadie” or “VIP,” with access to behind-the-scenes features along with many other perks. By purchasing Road Nation’s VIP/Roadie experiences, exclusive tour merch, and access to the platform’s exclusive music and videos, fans are helping to fund the costs of her travel.
As a survivor of Breast Cancer, CINDY, an avid supporter of early detection as an Ambassador to BreastCancer.org, has solidified her fearless storytelling style, tackling the most intimate subjects in song. And Deep Waters is just a step on that powerful journey. As a performer, CINDY has won several prestigious awards including David Foster's/NBC Star Tomorrow, L.A. Music Awards Songwriter of the Year/ Independent Pop Album of the Year, All Access Magazine's Best Female Pop Vocalist, Just Plain Folks Song of the Year/Female Artist of the Year, L.A. Music Critic's Best Female CD ('12 & '14), Comeback Artist (after winning her fight against breast cancer ’14) and most recently Pop/Rock Artist of the Year (’16).
CINDY ALEXANDER released Deep Waters, her 8th studio album, through Blue Élan Records last July. Deep Waters explores love in all of its forms— the passionate, sexual, the sacred and the maternal, even love that’s remorseful and misguided. The title track, about abandoning oneself completely to another, was the first song she wrote with acclaimed artist, writer and producer Colin Devlin, solo artist and half of the leading Irish duo, The Devlins. Blue Élan producers immediately recognized the duo’s creative chemistry and asked for a full album. CINDY ultimately wrote or co-wrote eight of the album’s 10 tracks (Deep Waters’ lone cover is a remake of Jann Arden’s “Good Mother”). Guitar World calls Deep Waters “an insightful collection that exposes Alexander as a fearlessly skilled songwriter, singer and artist in every sense of the word.”
In her career, CINDY has shared the stage with John Hiatt, Bacon Brothers, America, Suzanne Vega, Joan Osborn, Rick Springfield, Beth Hart, Everclear, The Bangles, Edwin McCain, Marc Cohn, Howard Jones, Gin Blossoms, Collective Soul, Lisa Loeb, etc. She has performed on compilation cd's alongside Sarah McLachlan (Chilled Sirens- Water Music Records), Aimee Mann (Eclectic Cafe - Water Music Records) and Norah Jones (Sunday Brunch - Treadstone Records). CINDY also appeared on the soundtrack of Sugar & Spice (Trauma Records) and her music has been featured in films (Here on Earth, Smokers, Sugar & Spice, Dorm Daze II, People I've Slept With, My Trip Back to the Dark Side etc.) and TV (Party of 5, Chasing Farrah, So You Think You Can Dance, VH1/MTV).
Watch the new video, Deep Waters
For more information on Cindy Alexander Road Nation Campaign
For more information on Play4Kay, visit: https://kayyow.com/
CINDY ALEXANDER “Play it Forward” tour kicks off :
Wednesday 5/17 - Private VIP and Roadie Pot Luck & Meet & Greet
Thursday 5/18 - La Mexicana, Gaithersburg, MD - Dinner and Benefit Show for Kay Yow Cancer Fund.
Doors at 6pm, Showtime 7:30 For tickets and info. email firstname.lastname@example.org
Watch “Deep Waters” Here
To Follow Cindy Alexander
Twitter: @pnutsings - #Play4Kay
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Melissa Dragich-Cordero Kris A. Ferraro